Success Stories: Po.st Sharing Tool


WesternJournalism.com uncovers and captures Dark Social audience with the Po.st Sharing Tool's Share Text feature

  • Objective

    WesternJournalism.com wanted to use copy & paste activity to drive users to their site.

  • Solution

    They started using the Po.st Sharing Tool, enabling the Share Text feature which surfaced a hovering sharing widget when content was being highlighted and copied. This feature also automatically included a "Read more" attribution link once pasted.

  • Results

    Website traffic for WesternJournalism.com increased by 38,000 new viewers as a result of 59,000 shares of text over 30 days.

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